Our Vision

The Charlotte region invests together to enforce its position as a global leader in business, innovation and talent.

Strategy

As the designated Economic Development District, it is the CEDD’s responsibility to develop, maintain, and update the Charlotte region’s Comprehensive Economic Development Strategy (CEDS). A CEDS is updated every five years, and must exist to retain status as an Economic Development District. This type of comprehensive strategic planning empowers elected officials and regional economic developers in their mission to grow the region.

The current 2017 Prosperity for Greater Charlotte Comprehensive Economic Development Strategy outlines an approach to coordinate growth and prosperity that builds on the region’s strengths, prioritizes key regional industry clusters and emphasizes collaboration. This plan reflects a holistic, modern view of economic development. While global business recruitment is one part of the initiative going forward, there is a wider approach needed that includes business retention and expansion, entrepreneurship, talent and product development. With additional focus on quality-of-life factors and economic mobility, these components comprise an optimal community spectrum for securing the future health and prosperity of the Greater Charlotte region.

Goals

Goal 1

Create and maintain a globally competitive region

Promoting disruptive technologies has the potential to create new business models for almost every industry, from construction and manufacturing, to product distribution, to business services and health care.

Tactic 1

Boost entrepreneurial development

  • Assess current educational programs and fill in identified gaps.
  • Promote public and private venture capital through alliances among regional business organizations.
  • Engage with the entrepreneurial population directly to create business events in order to retain them in the region.
  • Determine what entrepreneurial resources are missing and work with stakeholders to rectify.

Tactic 2

Attract more industries to the region

  • Convene annual meeting of regional EDCs to formulate marketing initiatives.
  • Execute complete supply chain analysis of key clusters to identify gaps; and evaluate clusters quarterly.
  • Improve global competitiveness by hosting workshops with federal, state and local funding agencies that provide assistance to business.

Tactic 3

Develop the region’s international competency

  • Convene annual meetings to encourage engagement with current international, ethnic and minority populations, helping to enhance economic and social opportunities.
  • Undertake assessment of existing cultural barriers and gaps that impact international visitors and investors.
  • Hold planning meetings with local EDCs and Chambers to develop marketing strategies that engage networks of small businesses that could benefit from collaboration (tourism, agriculture and food products, etc.)
  • Develop materials that advocate for the transfer of educational credentials of international workers and immigrants.

Goal 2

Develop, retain and attract talent with critical demand competencies and education

Efforts to recruit, prepare, and retain a world-class workforce require a vision implemented through regional cooperation. And if we want to compete for talent globally, we need to enhance and promote the international diversity of existing regional businesses.

Tactic 1

Increase collaboration between educational institutions

  • Develop regional system for promoting and tracking career pathway training and attainment.
  • Promote educational opportunities for defined career paths in high-growth industries.
  • Develop an outreach campaign targeting middle and high school students that promotes middle-skill career opportunities.
  • Develop materials that promote the value of universal career pathway systems.

Tactic 2

Improve understanding of all ethnic cultures that live/work within or visit the region

  • Promote a diverse workforce by attracting talent and creating a more inclusive environment.
  • Support and encourage the formation and expansion of multi-national cultural groups, networks, organizations and schools.
  • Create materials that explain how cultural outreach and inclusion can benefit businesses in the region.

Tactic 3

Create awareness of the value of lifelong learning.

  • Support communication campaigns, through webpages and CEDD quarterly newsletter, that promote career opportunities and the requisite training to K-12 students, university graduates and adult workers.
  • Continuously promote workforce initiatives that align education options with in-demand occupations.
  • Reach out to local businesses and use networks like chambers of commerce, trade groups and human resources to identify specific workforce shortages and incumbent workforce training needs.
  • Develop communication materials to advocate for incumbent workforce resources with state and federal agencies.

Goal 3

Improve and modernize infrastructure to maintain a competitive advantage for domestic and international commerce

The region will become more competitive when businesses, entrepreneurs and residents are able to make use of well-coordinated and robust regional infrastructures for transportation, water/sewer/gas, broadband, housing, energy, and the natural environment infrastructures.

Tactic 1

Coordinate regional growth plan that ensures sufficient shovel-ready sites and business parks

  • Support site inventory development by providing technical assistance for cities, towns and counties and creating associated webpage(s).
  • Develop an annual publication and workshops updating stakeholders on funding mechanisms.
  • Facilitate funding and investment by creating webpage and utilizing CCOG services.
  • Convene workshops to facilitate collaboration between natural gas providers, planners and developers and to promote improvements to broadband access in underserved areas.

Tactic 2

Support implementation of greater Charlotte regional freight mobility plan

  • Convene regional workshops to educate stakeholders on the value of regional approaches to transportation.
  • Maintain and distribute current information on the development of all transportation modes, including rail and air.

Tactic 3

Promote transit planning to move people throughout the region

  • Promote alignment of economic development with regional transit projects.
  • Assess current and future housing availability and its alignment with future growth and employment patterns.
  • Assess housing affordability near employment centers and existing infrastructure.

Goal 4

Foster continued development of the region’s lifestyle amenities and attributes

Business productivity can be improved when companies work near one another - facilitating collaboration and learning, the sharing of amenities assets (outdoor spaces, cultural spaces, education and technology) as well as fostering community spirit.

Tactic 1

Advocate for continued investment in regional amenities

  • Educate elected officials and citizenry on the value of focusing on quality-of-life issues.
  • Provide technical assistance to cities, towns and counties developing greenways, trails, pedestrian plans and recreational venues.
  • Encourage and assist communities to invest in arts and entertainment venues.

Tactic 2

Promote community design for healthier lifestyles

  • Convene workshops and promote best practices for facilitating natural exercise (walking, biking, etc.).
  • Promote better access to outdoor spaces for seniors and increased ADA compliance.
  • Convene workshops to encourage local farmers to network and coordinate distribution.

Tactic 3

Promote the role of the CEDD and implement the CEDS plan

  • Create an updated website that contains real-time CEDS data.
  • Attend Local Government Council and Commission meetings to educate elected officials and residents on activities.
  • Reinforce goals and objectives in CEDD quarterly newsletter.
  • Convene stakeholders to develop greater regional collaboration on goals and objectives.
  • Convene stakeholders to maintain and provide updates to regional resiliency plan.

Evaluation Framework

The evaluation framework serves as a mechanism to gauge progress on the successful implementation of the overall CEDS while providing information for the CEDS Annual Performance Report, as required by EDA. These regular updates keep the strategic direction and action plan outlined in the CEDS current and the plan as a whole, relevant.

Goal 1

Create and maintain a globally competitive region

Promoting disruptive technologies has the potential to create new business models for almost every industry, from construction and manufacturing, to product distribution, to business services and health care.

Goal 1 Recent Progress

No notable goal metric changes have occurred.

Goal 2

Develop, retain and attract talent with critical demand competencies and education

Efforts to recruit, prepare, and retain a world-class workforce require a vision implemented through regional cooperation. And if we want to compete for talent globally, we need to enhance and promote the international diversity of existing regional businesses.

Goal 2 Recent Progress

No notable goal metric changes have occurred.

Goal 3

Improve and modernize infrastructure to maintain a competitive advantage for domestic and international commerce

The region will become more competitive when businesses, entrepreneurs and residents are able to make use of well-coordinated and robust regional infrastructures for transportation, water/sewer/gas, broadband, housing, energy, and the natural environment infrastructures.

Metrics to Monitor

  • Commute Times (Report Coming Soon)
  • Months of Housing Supply (Report Coming Soon)

Goal 3 Recent Progress

No notable goal metric changes have occurred.

Goal 4

Foster continued development of the region’s lifestyle amenities and attributes

Business productivity can be improved when companies work near one another - facilitating collaboration and learning, the sharing of amenities assets (outdoor spaces, cultural spaces, education and technology) as well as fostering community spirit.

Metrics to Monitor

  • Employment in Arts and Culture (Report Coming Soon)
  • Income Inequality (Report Coming Soon)

Goal 4 Recent Progress

No notable goal metric changes have occurred.

Library

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